Product and intended use

UK dog pet food. Manufacturer catalogue entry. See the declared composition, nutritional analysis and feeding guidance below.

Declared category: Pet food. Format: Dry food. Life stage: Not specified in title; see manufacturer guidance. Market: UK.

Declared formulation

Ingredients

Turkey meal (27%)
Wheat*
Corn*
Wheat middlings*
Animal fats
Dried beet pulp (2%)
Minerals
Dried chicory root*1 (1%)
Digest
Dried carrot* (0.07%)
Dried spinach* (0.07%)
Dried parsley* (0.07%)
*Natural ingredients
1Natural prebiotic

Additives

Nutritional additives; IU/kg:; Vit A : 20000; Vit D3 : 1100; Vit E: 95; mg/kg:; Iron (II) sulphate monohydrate: (Fe: 83); Calcium iodate anhydrous: (I: 2.0); Copper (II) sulphate pentahydrate: (Cu: 9.2); Manganous sulphate monohydrate: (Mn: 6.2); Zinc sulphate monohydrate: (Zn: 110); Sodium selenite: (Se: 0.20)

Declared nutritional analysis

Protein: 26.0%; Fat content: 10.0%; Crude ash: 8.0%; Crude fibre: 2.5%

Analysis basis: As supplied; manufacturer declaration

Manufacturer feeding guide

Feeding guide Daily feeding amounts for adult dogs (grams per day): Dog Body Weight (kg) To Maintain Current Body Weight (g/day) Weight loss (g/day) 5 115 90 10 185 145 15 240 190 20 290 235 25 340 270 30 385 305 35 425 340 40 465 370 45 505 400 50 540 430 55 575 460 60 610 485 65 645 515 70 675 540 Feeding Guide: See table for recommended daily feeding amounts. These amounts are guidelines only. Adjust quantities according to your dog's activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog's health, consult a veterinary surgeon regularly. Introduce BETA gradually over 7 days.

Listed pack sizes: 2kg 14kg

Formulation source, checked 2026-09-25.

Manufacturer claims and evidence

The following statements are attributed to the manufacturer. They have not been independently verified for this entry.

Manufacturer description and claims: Features Turkey is # 1 ingredient Made with selected natural ingredients* With a natural prebiotic proven to help support digestive health Dual shape and size kibbles Made in the UK Tailored nutrition with correct nutrient absorption and delivery of a good level of energy during weight management. Low fat diet which contains 20% less fat (vs adult) for healthy weight management Ideal body condition with the correct balance of protein and fat to support good body condition during weight management Firm stools with beet pulp to help improve stool quality and regulate intestinal transit Complete pet food for adult dogs prone to being overweight TAILORED NUTRITION WITH SELECTED NATURAL INGREDIENTS Like you – we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should….outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA: A tailored range of food, made using carefully selected natural ingredients*, and with Turkey, Chicken or Salmon as our No.1 Ingredient. Inspired by nature, and also made in our Suffolk factory, all our products provide healthy inside out nutrition that helps your dog to live an active and curious life.

Ingredient research provides context and does not establish the effect of this finished product. No exact-product trial has been verified for this entry.

Explore ingredients and research

Explore the available ingredient profiles. These links provide ingredient context, not proof of a benefit from this finished product.

Related ingredient reading: Animal fat (source unspecified) · Beet pulp · Carrot · Parsley · Spinach · Wheat · Wheat middlings

Source and review scope

Official public UK pages reviewed 2026-09-25. Manufacturer data, not independent testing. Evidence search not performed for this batch. UK Purina product-finder catalogue; manufacturer declarations, not an independent nutrition assessment. Ingredient links cover parsed composition entries; compound quantities and unresolved wording need database review.

Official product information. Checked 2026-09-25.

This profile records supplied manufacturer information. Consult the current pack for changes.