Independent product profile
Purina Pro Plan PRO PLAN® VETERINARY DIETS OM Obesity Management Dry Dog Food
UK dog veterinary diet. Manufacturer catalogue entry. See the declared composition, nutritional analysis and feeding guidance below.
Product and intended use
UK dog veterinary diet. Manufacturer catalogue entry. See the declared composition, nutritional analysis and feeding guidance below.
Declared category: Veterinary diet. Format: Dry food. Life stage: Not specified in title; see manufacturer guidance. Market: UK.
Declared formulation
Ingredients
Corn*
Soya meal*
Dried poultry protein
Barley*
Wheat gluten
Pea hulls*
Cellulose
Digest
Minerals
Pork fat
*Carbohydrate sources
Calories
296 kcal/100g
Declared nutritional analysis
Protein: 29.0%; Fat content: 6.0%; Crude ash: 6.5%; Crude fibre: 10.0%; Metabolizable energy value: 2.96kcal/g; Starch: 26%; Total sugar: 1.7%; Energy 296 kcal/100g Nutrition & Analytical Constituents Protein: 29.0% Fat content: 6.0% Crude ash: 6.5% Crude fibre: 10.0% Metabolizable energy value: 2.96kcal/g Starch: 26% Total sugar: 1.7% Nutritional additives IU/kg: Vit A: 34,000 Vit D3: 1,100 Vit E: 350 mg/kg: Iron (II) sulphate monohydrate: (Fe: 120) Calcium iodate anhydrous: (I: 1.9) Copper (II) sulphate pentahydrate: (Cu: 13) Manganous sulphate monohydrate: (Mn: 46) Zinc sulphate monohydrate: (Zn: 110) Sodium selenite: (Se: 0.13).
Analysis basis: Multiple source analyses; numeric fields left blank pending recipe matching.
Manufacturer feeding guide
Feeding guide Feeding guide For weight loss follow the weight loss feeding guideline. Quantities are based on current weight and should be readjusted during weight loss. For an efficient weight loss or ideal weight maintenance, the recommended daily energy intake should not be exceeded. Then follow your vet's recommendations till target body weight is achieved and after if required to maintain target body weight. For the regulation of glucose supply, the recommended period of use is initially up to 6 months. It is recommended that a veterinarian's opinion be sought before use or before extending the period of use. Water should always be available. Also available in wet formula. For each additional 5 kg of body weight, feed an additional 25 g of dry food or 1/3 of can per day for weight loss and feed an additional 30g of dry food or 1/2 of can per day for weight maintenance. ADULT MAINTENANCE Body weight (kg) Dry (g/day) Dry + can combined Dry (g/day) Can/day 2.5 75 38 1\2 5 120 45 1 10 190 115 1 15 250 175 1 25 355 200 2 35 440 290 2 45 525 370 2 70 705 475 3 FOR ADULT WEIGHT LOSS Body weight (kg) Dry (g/day) Dry + can combined Dry (g/day) Can/day 2.5 60 20 1/2 5 95 60 1/2 10 150 75 1 15 200 125 1 25 285 130 2 35 355 200 2 45 420 265 2 70 565 335 3
Listed pack sizes: 3kg 12kg
Formulation source, checked 2026-09-25.
Manufacturer claims and evidence
The following statements are attributed to the manufacturer. They have not been independently verified for this entry.
Manufacturer description and claims: Features High protein level to help promote loss of fat while maintaining lean muscle mass Low calorie diet to help with weight loss Helps reduce caloric intake while maintaining satiety High protein level and added fibre Helps reduce post-prandial fluctuation in blood glucose Complete dietetic pet food for adult dogs for the reduction of excessive body weight and for the regulation of glucose supply, (diabetes mellitus).
Ingredient research provides context and does not establish the effect of this finished product. No exact-product trial has been verified for this entry.
Explore ingredients and research
Explore the available ingredient profiles. These links provide ingredient context, not proof of a benefit from this finished product.
Source and review scope
Official public UK pages reviewed 2026-09-25. Manufacturer data, not independent testing. Evidence search not performed for this batch. UK Purina product-finder catalogue; manufacturer declarations, not an independent nutrition assessment. Ingredient links cover parsed composition entries; compound quantities and unresolved wording need database review. Veterinary diet: preserve manufacturer veterinary-supervision guidance.
Official product information. Checked 2026-09-25.
This profile records supplied manufacturer information. Consult the current pack for changes.
