Independent product profile

Pure Pet Food Crunch Chicken with Sweet Potato, Carrots & Peas

Read the recorded recipe, market, intended use and review status below.

Dogfood

Product and intended use

Recorded editorial overview

This earlier overview is retained for context. Check the declarations and review status below before relying on its classification or suitability statements.

Baked dog food that can be served dry or softened with water.

BrandPure Pet Food

SpeciesDog

Product categoryfood

Nutrition typecomplete

FormatNot established in the reviewed record

ProcessingNot established in the reviewed record

Declared life stageAll Life Stages

Record typeunverified

Review statusSource data captured; Label verification pending; Evidence applicability requires the stated ingredient and study review scope

Source check required

The previously recorded analytical basis is unverified: As supplied; manufacturer declaration. It is not used for conversions or calculations.

Manufacturer declarations describe the label. EP interpretation and ingredient research do not establish the efficacy or suitability of this finished product.

Recorded declarations and sources

Pure Pet Food Crunch Chicken with Sweet Potato, Carrots & Peas – Crunch Chicken with Sweet Potato, Carrots & Peas UK formulation

MarketUK

Declaration coveragepartial

Verification statusunverified

Ingredients as declaredChicken (40%, including Dehydrated Chicken 30%, Chicken Fat 10% ), Dried Potato, Sweet Potato, Dried Egg, Linseed, Dried Vegetable Stock, Pea Starch, Yeast, Minerals, Dried Peas (1.5%), Dried Carrot (1%), Pumpkin Seeds (1%), Sunflower Seeds (1%), Dried Spinach (0.5%), Dried Algae (0.15%, source of Omega 3), Prebiotic MOS (0.05%), Prebiotic Chicory (0.05%), Glucosamine (0.05%), Chondroitin (0.05%)

Additives as declaredVitamin A 15,000IU, Vitamin D3 1500IU, Vitamin E 200mg, Vitamin C 20mg, Taurine 1000mg, L-Carnitine 250mg, Zinc (Zinc Sulphate Monohydrate) 100mg, Iron (Iron (II) Sulphate Monohydrate) 60mg, Manganese (Manganous Sulphate Monohydrate) 25mg, Copper (Copper (II) Sulphate Pentahydrate) 10mg, Iodine (Calcium Iodate Anhydrous) 2mg, Selenium (Sodium Selenite) 0.05mg

Manufacturer ingredient explanations and claimsNot recorded; source verification may be required

Declared nutritional analysisProtein 30%, Crude Fibre 2.5%, Fat Content 19%, Crude Ash 8.5%, Calcium 1.5%, Phosphorus 1%; Kcal per 100g 405

Analytical basisunknown

Basis preserved from the original recordAs supplied; manufacturer declaration

Basis verificationunverified

Declared energy405 kcal per 100g as supplied

Feeding guidanceManufacturer says to use the personalised scoop guide, and that one scoop can replace one scoop of original Pure. Water is optional for Crunch. Confirm gram ration on pack.

EP feeding limitationsNot recorded; source verification may be required

StorageNot recorded; source verification may be required

Last checked2026-09-25

Field provenanceformulation metadata

Read the recorded source

The checked date records when EP inspected or captured the source. It does not establish when the recipe changed. Calculations require verified values with a compatible basis and qualifiers.

Additional recorded source captures

Recorded formulation source. EP checked: 2026-09-25. Capture scope: Declaration on the named formulation.

A source capture records the information available within that scope. It does not by itself complete label verification or establish product efficacy.

Manufacturer claims and evidence

These statements are attributed to the manufacturer. They are separate from EP interpretation and independently reviewed ingredient research.

Manufacturer describes it as complete and balanced, for puppies through seniors.

Ingredient research does not establish an effect of this finished product.

Explore ingredients and research

Ingredient profiles

Pure Pet Food Crunch Chicken with Sweet Potato, Carrots & Peas – Crunch Chicken with Sweet Potato, Carrots & Peas UK formulation

Linked from a partial editorial summary, not a complete manufacturer declaration.

8 label phrase(s) awaiting a reviewed profile link

Chicken (40%, including Dehydrated Chicken 30%, Chicken Fat 10% )
Sweet Potato
Dried Egg
Yeast
Dried Peas (1.5%)
Sunflower Seeds (1%)
Dried Spinach (0.5%)
Dried Algae (0.15%, source of Omega 3)

Market: UK. Source checked: 25/09/2026. Source.

Explore the available ingredient profiles. These links provide ingredient context, not proof of a benefit from this finished product.

Reviewed ingredient research context

These are reviewed ingredient connections for Pure Pet Food Crunch Chicken with Sweet Potato, Carrots & Peas – Crunch Chicken with Sweet Potato, Carrots & Peas UK formulation. Direct describes an ingredient relationship, not proof for this commercial product. No ingredient study is treated as a test of this finished product.

FOS and MOS in dogs: digestion, microbes and immune markers

One study, 1 reviewed ingredient or arm connection(s).

Mannan-oligosaccharides (MOS); arm mos-supplement

Declared occurrence: Prebiotic MOS (0.05%). Tested preparation: MOS supplied at 1 g per feeding, twice daily.. Population: Four adult female dogs with ileal cannulas; 14-day periods..

Study dose: 1 g per feeding, twice daily. Oral feeding supplement.. Duration: 14-day periods.. Comparator: The same kibble without these supplements..

Measured outcome: Digestibility, microbial populations, protein-breakdown products, and immune indices.. Finding within this study: MOS changed some immune and microbial measures; several reported effects were only trends. Combined FOS/MOS increased ileal IgA versus control.

Applicability and limitations: Very small, surgically instrumented population; short periods and multiple surrogate outcomes. Related papers may share experiments. Only for published UK dog products whose active formulation has a verified MOS ingredient line. This study tested a separate MOS supplement in four cannulated adult female dogs; it is ingredient context, not a finished-product or life-stage test. Preparation equivalence is not established by this declaration. Product inclusion quantity is not declared. A declared ingredient amount does not establish intake of the study dose. The formulation declaration is disputed or awaits label verification.

Abstract reviewed; source reviewed 2026-09-25.

Source and review scope

Current sources, checked dates, unresolved conflicts and declaration coverage appear with each recorded formulation above. Source capture, label verification, ingredient matching and evidence appraisal are separate review steps.

Further source and evidence review remains pending